Sales & Inventory Optimization for a Shopify Multi-Channel Apparel Brand
A growing Shopify apparel brand selling across online, Amazon, and physical stores had no unified view of stock levels or sales performance. Stockouts were killing revenue while overstock was tying up $120k in cash. We gave them complete inventory and sales visibility across every channel.
A Shopify Brand Growing Fast — But Flying Blind on Stock
A Texas-based apparel brand had built a strong Shopify presence and expanded to Amazon and two physical retail locations. Revenue was growing but operations were struggling to keep up. Their inventory data lived across a Shopify backend, a POS system, Amazon Seller Central, and a pile of supplier Excel files — with no single view of what was actually in stock, what was selling, and what was sitting dead.
The founder was regularly making reorder decisions based on gut feel, leading to frequent stockouts on top sellers and overstock on slow-moving SKUs. Every week, 3 hours were spent manually pulling reports from different systems and trying to reconcile the numbers. And still, the numbers never fully matched.
Four Inventory and Sales Problems Costing Real Money
No unified stock visibility
Inventory levels across Shopify, Amazon, and physical stores were tracked in separate systems with no single source of truth.
Stockouts on best sellers
Without reorder alerts or predictive visibility, top-performing SKUs regularly ran out — costing the brand sales and damaging customer trust.
$120k tied up in dead stock
Slow-moving inventory was accumulating across locations with no visibility into which SKUs were underperforming or why.
Manual reporting every week
3+ hours per week were spent reconciling data from multiple platforms — time that should have been spent growing the business.
One Unified View Across Every Channel and Location
We connected all data sources into a single foundation and built dashboards that gave the team real-time clarity over sales and inventory performance — without any manual work.
Unified Inventory Dashboard
- Stock levels across all channels in real time
- Days of supply per SKU
- Reorder point alerts by product
- Overstock value by location
Sales Performance Dashboard
- Revenue by channel (Shopify, Amazon, in-store)
- Top and bottom performing SKUs
- Sell-through rate by product category
- Daily and weekly sales trends
Supplier & Reorder Planning
- Sell-through velocity per SKU
- Automated reorder signals
- Supplier lead time tracking
- Seasonal demand patterns
All Data Connected & Automated
- Shopify orders and inventory sync
- Amazon Seller Central data
- POS system integration
- Supplier Excel data automated
From Reactive to Proactive — Full Inventory Control
Within 8 weeks the brand moved from reactive firefighting to proactive inventory management. Here's what changed:
"We used to find out we'd run out of a bestseller when customers started complaining. Now we get an alert before it happens. The inventory dashboard has completely changed how we plan — and we've freed up more cash than I expected just by seeing which stock wasn't moving."
Inventory Costing You Revenue & Cash?
Book a free strategy call. We'll review your current inventory and sales data setup and show you what clarity is possible.
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